Know where the images will live
An e-commerce listing and a campaign banner need different compositions. List the channels, aspect ratios and required details before planning the shoot.
Prepare the products
Create a shot list, choose the right samples and check their condition. Gather styling references so everyone understands the direction.
Plan for the full collection
Think about consistency across products and the mix of hero, detail and contextual images. Agree on retouching and file formats as part of the brief.
